The Trendy common Drink, marketing Techniques of Arizona Green afternoon tea and Audience Appeal\n\nHaving seen the packaging, the consumer picks up the drink break through of curiosity, tour former(a) iced tea drinks check flashy fonts or colour for packaging, Arizona Green tea maintains its oriental look, providing a contrast that attracts the heart of the consumer and sells itself. The tea comes in a bottle with a well-to-do green opaque carry around it. The convey is illustrated and the sort out to the bottle is secured with a topic seal colored with an abstruse and geometric design. The both another(prenominal) main ingredients follow the Green teatime wording on the label. The wording Green Tea itself is written in both English and Chinese.\n\nThe target consumers argon people still in or just out of college, then in their new-made teens to their late twenties. With a grim green background the bottles illustrations argon of a tree increase small knap flo wers, as well as a golden sculpture and a blue river flowing in the back. The seal is around two inches in height and reaches the uterine cervix of the bottle. The Arizona label itself is white and situated at a rightfield angle, the rest of the wording is a dark green or black and a comparatively smaller font.\n\nThe illustrations on the film are simple and not intrusive, they provide the bottle with a calm look that soaring to mid-class\n\ncollege or recently receive student might enjoy. By having not cluttered the bottle with very colorful or flashy images and given it, a simple, delicate design, the bottle seems calm. In a college or alumna students life many things are changing and the students often filter out experiencing new non-traditional things, and the packages record changing hairstyles and changing lifestyles (Hine p.71). These new experiences whitethorn include less occidental ideas or products. Arizona Green Tea does not thrust itself upon you exactly provo kes a curious individual to try it because it appears different. The tree illustrated on the bottle has tranquility provided by the simple curves with which it was draw and the limit to two colors, brown for the branches and pink for the flowers. The paper seal is confused; contradicting with the rest of the bottle, keeping it from existence too simple and therefore bland. In a way it is similar to many other products that have a intent to sell their bottle rather than the drink....If you want to get a full essay, order it on our website:
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